Ask Google Analytics anything. Get the answer.
Connect GA4 read-only and turn dense reports into plain-English insights, funnels and anomaly alerts — no dashboards to decode, nothing stored.
From raw GA4 data to decisions.
Plain-English questions
Type a question the way you’d ask a colleague. Get a clear answer with the numbers behind it.
Funnel analysis
See exactly where users drop off between landing, product, cart and purchase — by device, channel or country.
Anomaly detection
Automatic flags when sessions, conversions or revenue move outside their normal range.
Channel & campaign insights
Compare sources, mediums and UTM campaigns on the metrics that matter, not vanity numbers.
Landing page & content
Find pages that attract traffic but fail to convert, and the ones worth scaling.
Shareable summaries
Send stakeholders and clients a clean summary instead of a screenshot of GA4.
Insights in three steps.
Sign in with Google
Use the Google account that has access to your GA4 property.
Grant read-only access
We can only read reports. We can’t edit or delete anything in your account.
Ask & explore
Pick a property, ask a question or open funnels and anomalies.
Share the story
Export or share a summary with your team or client.
Your analytics stay yours.
Read-only
Google Analytics access is read-only. No write scopes.
Nothing stored
Analytics data is fetched on demand and not kept on our servers.
SSL everywhere
All traffic is encrypted over HTTPS.
Questions, answered.
Is it free?
Yes. GA4 Insights is free to use. No credit card required.
Does it change anything in my Google Analytics?
No. Access is strictly read-only.
Is my data stored?
No. Data is read when you ask and not stored.
Which Analytics versions work?
Google Analytics 4 properties.
Can I use it with the Chrome extension?
Yes — the TraceAna extension detects GA4 tags on any site, and GA4 Insights explains the data they collect.